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Art direction Brand design Digital Design Identity

Getir

Getir online fast grocery delivery SaaS.

Role

Sr. Brand Designer & Content Manager

  • Expertise

    Brand design, Product design, Multichannel product marketing, Art direction, Creative production, Design systems, Visual identity

  • Client

    Getir

The Scope.

Creative ownership

Set direction and unblock teams across workstreams.

Design system and templates

Figma libraries that speed production and reduce errors.

Performance and CRM creative

Paid and lifecycle assets that drive measurable growth.

OOH and retail rollout

Market wide OOH, storefront, and fleet graphics at scale.

Motion and video kits

Storyboarding and storytelling. Ownership of motion delivery with the motion designers.

B2B & B2C Events and internal brand

Art direction for fairs, booths, and employer branding.

Brand Marketing & Design Ops .

Scope:
∙ Design Systems
∙ Creative Production
∙ Brand Library
∙ OOH Campaigns
∙ 360 Marketing
∙ Scaling & Localizations
∙ B2B Marketing
∙ Brand Collateral

OOH

Getir OOH campaign visual – #1
GTI-0M-22-0012-01_Phone_OOH_Grossflaeche_Duschgel_594x420_pdLitho_RGB
GTI-0M-22-0012-01_Phone_OOH_CLP_Fritz-Kola_237x350_pdLitho_RGB
Getir-und-JOM-starten-erste-grosse-Kampagne3_gross
GTI-0M-22-0012-01_Phone_OOH_Grossflaeche_Eis_594x420_pdLitho_RGB
Getir-378245-detailpp

Creative & Campaign Production

desktop-RE 2123123
230616_nl_GNCR-703_spanish_week_campaign_story_03_v1
WINE vertical 3
Bakery Vertical 2
Bag Vertical 1
Frame 1
Frame 4
Frame 3

B2B & Brand Collateral & Ops

Lorem Ipsum some nice explanation text here
vj49hxDzI3tsGYvfTt9fluCb_WmM5Z-DvMTCHJdAFNj9s-uFyXpRANMBXldCZkFIdDh8rhCo04ZDrFfVS0SE_Yjk3wAL_njprUvClGfCdHIwXLE7qcjveSmYbGZNTp369eszJuM2__lr0MsAgcboxm_HZ_Ih9C_SELB9559tWWQoJQX92-7WqhiPA1gHon6Y
Rider marketing 2
Franchise marketing – 9×16 – 01
Screenshot 2024-12-11 at 10.09.35
Screenshot 2024-12-11 at 10.09.22
Screenshot 2024-12-11 at 10.16.42
Cover
03. We Stand for Human Rights and Social Standards
Screenshot 2026-04-21 at 00.27.54

Organic Social Media

Organic social media content management and creative (some examples, for full content please check -> https://www.instagram.com/getir_de/
Screenshot 2026-04-21 at 00.14.46
IG Story Friday Facts BBQ – 2
IG Story Friday Facts BBQ – 1
Screenshot 2026-04-21 at 00.13.13
IG Story Friday Facts BBQ – 0

Performance Marketing .

Scope:
∙ Design System
∙ Creative Production
∙ 360 Campaigns
∙ User ACQ, Growth, Retention
∙ Sales, Churn
∙ Scaling & Localizations
∙ A/B, Multivariate, CTR / CVR Testing
∙ KPI Tracking

Sales Marketing

CRM & Growth

CRM & Growth

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Email Campaign Development

Churn, Growth, ACQ, Ladder Campaigns
Lorem Ipsum tell about the A/B testing in email marketing

Sales - Can't import as GIF from Figma 😭

Lorem Ipsum some nice explanation text here

Churn

Lorem Ipsum some nice explanation text here
Explain multiple churn emails are sent in chronological order lorem ipsum
CHURN-AB MAILING – 2-FIN-3
CHURN-AB MAILING – 2-FIN-3
CHURN-AB MAILING – 2-FIN-3

CHURN-AB MAILING – 3-FIN-3
CHURN-AB MAILING – 3-FIN-3
CHURN-AB MAILING – 3-FIN-3

CHURN-AB MAILING – 1-FIN-1
CHURN-AB MAILING – 1-FIN-1
CHURN-AB MAILING – 1-FIN-1

TO CHANGE - Rider Marketing

Lorem Ipsum some nice explanation text here

In app banners

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